Google Analytics 4
Data-driven
Decisions
GA4 is the future of web analytics. We implement and configure Google Analytics 4 for meaningful insights that move your business forward.
Google Analytics expertise
GA4 is different — and better
Google Analytics 4 is more than an update. It is a completely new system with event-based tracking, AI-powered insights and a privacy-first approach. We help you use its full potential.
- Event-based tracking instead of pageviews
- Cross-device tracking for customer journeys
- AI-powered insights and forecasts
- Privacy compliant by design
- BigQuery integration for deep analysis
Two routes to Tracking
Choose the implementation that fits your requirements.
Client-side
The classic method
The GA4 tag runs directly in the user's browser. Quick to set up and ideal for most websites.
- Easy implementation via GTM
- Affordable and quick to deploy
- Ideal for small to medium websites
- Depends on ad blockers
Server-side
The premium solution
Data goes to your own server first, before it reaches Google. More control and better data quality.
- Full control over your data
- Bypasses ad blockers for more accurate data
- Better privacy compliance
- Longer cookie lifetimes possible
Our GA4 process
From concept to a working analytics setup.
01
Audit & concept
Analysing your requirements and defining the KPIs to track.
02
Implementation
A clean GA4 setup with every event and conversion.
03
Dashboard setup
Bespoke reports and dashboards for your stakeholders.
04
Training & support
Onboarding for your team and ongoing support.
"
WithoutDataareyouonlyamorepersonwithaopinion.WithGA4haveyouthefactsonyourpage.
W. Edwards Deming
Quality management pioneer
GA4 services
From migration to custom configuration
Real-time data
Live insight into your website performance — understand what is happening right now.
User behaviour
Understand how visitors use your website and where they drop off.
Conversion tracking
Measure every key business goal — from leads to purchases.
Custom reports
Bespoke dashboards for management, marketing and sales.
Event tracking
Capture every interaction precisely — clicks, scrolls, downloads and more.
GDPR-compliant
Privacy-compliant implementation with consent management.
Ready for data-driven decisions?
Let's optimise your GA4 setup or build it from scratch.
Your contact
Stefan
I look forward to hearing about your project and finding the best solution together.
